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Our People Are
Our Greatest Strength.
At the Zenith Group, we use many high-tech
tools and techniques to help you achieve your goals. But the real
difference we offer you is the people who use those tools to your greatest
advantage. Combined, our staff has decades of experience in business,
industry, advertising, public relations, and media. And each of us is
infected with a great deal of healthy curiosity. We're also great
listeners. We have to be -- because you're the expert in your particular
field, and certainly in your particular organization. Once we understand
your business and have a sense of what you need, we'll suggest a way to
best meet those needs.
Dushan Skorich Jr,
President
Duke took time from a distinguished career in regional and national
electronic and print journalism to launch Zenith Research Group in 1983.
Beginning as an Internet pioneer in 1980, his insatiable interest in
information, information technology and analysis has moved the firm to the
top echelon of market research companies in the Upper Midwest. Duke merged
his experience as a small businessperson with the work of the firm to
provide his clients with action plans for business based on solid
information technology and market research. His background in
communications, public, media and government relations offered additional
client service opportunities. The firm now provides clients with
comprehensive development assistance grounded in "real life"
experience.
Patricia McNulty,
Vice-President
Patty began her business and broadcast management
career as a copywriter for a local radio station - ultimately, she bought
the station and five others. For more than twenty years, she has been
engaged in business management, finance, financial evaluation, focused
response to marketplace dynamics and has been an active participant in
civic endeavors and relations that have strengthened communities. Patty
became a partner in Zenith Research Group in 1996, bringing considerable
experience to the services provided by the firm. She is integrally
involved in financial, business and sales management consulting which has
broadened the service options offered to Zenith clients.
Noel Roos, Market Research Specialist
Noel is a highly accomplished professional with over 20 years of experience in research, strategic development and the execution of research based marketing, product and brand management programs. Prior to working with Zenith Research, Noel served as the Director of Research of Rural Cellular Corporation (RCC dba Unicel) and later, Verizon Wireless. During her tenure, she developed, researched and implemented many of RCC’s most successful customer programs using research as the basis for strategic direction and change. Noel has served as an Adjunct Professor for both Concordia University in St. Paul, Minnesota and the College of St. Scholastica in Duluth, Minnesota, teaching a variety of classes including Research Methods, Statistics, Quantitative Methods, Introduction to Marketing, Marketing Strategy, e-Marketing, and Designing Successful Products.
D. Scott Salveson,
Internet Consultant
Scott has been on
the vanguard of technological and computer developments for over ten
years. His work as a reference librarian, computer/network consultant and
technical writer positions him as an outstanding resource for
technology-based marketing and market opportunities. His work with Zenith
Research Group has resulted in the design, development and maintenance of
award-winning Internet websites and marketing campaigns.
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